Generate a tailored SOP for Dr. Pedro Ferreira. Improve your application with a focused, well-structured draft.
Pedro Ferreira is a Professor at Carnegie Mellon University's Heinz College, with a joint appointment in the Department of Engineering and Public Policy. His research explores how people leverage technology to consume experience goods, and how those behaviors influence firm practices and public policies affecting market structures. Ferreira applies robust empirical identification methods to analyze large datasets derived from in-vivo large-scale network-centric randomized experiments. His work spans various interrelated applied areas, emphasizing the impact of information and communication technologies on education and media consumption. Ferreira co-founded and co-directs CMU's Initiative on Teaching and Education Analytics (iTEA).
Admission is extremely competitive with no strict GPA cut-offs; holistic review is used.