Dr. Peggy Cunningham

Professor

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Biography

Peggy Cunningham is a Professor at Dalhousie University's Faculty of Management. Her academic journey includes a PhD from Texas A&M, an MBA from Calgary, and a BA from Queen's University. Dr. Cunningham's research primarily focuses on ethics, corporate social responsibility, and the dynamics of private fast-growth companies. She explores concepts of leadership, trust, and integrity, emphasizing their importance in fostering responsible behavior and high-performance business practices. Throughout her career, she has received multiple awards, including the EFMD Case Writing Competition Category Winner in 2017 and the Progress Women Excellence Award in 2011. Her published works contribute to the fields of ethical business practices and stakeholder engagement, making significant advancements in understanding how ethical values influence performance in private firms. Additionally, Cunningham actively contributes to teaching marketing strategy courses, guiding future leaders in the management domain.

Research Interests

Experience

Professor

— Present

Dalhousie University • Halifax, Nova Scotia, Canada

Teaching Marketing Strategy courses and conducting research in management.

Awards

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EFMD Case Writing Competition

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Progress Women Excellence Award