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Peter joined the Adam Smith Business School at the University of Glasgow in 2016. His professional background lies in healthcare, having qualified as a Registered Mental Nurse in 1991 and worked as a Community Psychiatric Nurse in Glasgow for several years, specializing in Cognitive Behavioural Therapy for individuals suffering from psychosis. He was awarded an MBA from the University of Strathclyde Business School in 2002, after which he shifted his career towards management research. His research appointment with the Scottish Government focused on evaluating the integration of NHS Greater Glasgow and Glasgow City Council's drug and alcohol addiction services. He was also a Management Consultant with Glasgow Addiction Services and played a significant role in the Scottish Government's Joint Improvement Team, which supported the dissolution of the Argyll & Clyde Health Board. Peter completed his PhD at the University of Strathclyde Business School in 2011, where his research examined the relationship between strategy legitimacy and commitment in the context of 'deliberately-emergent strategy'. He has held lecturer positions at the University of St Andrews and the University of Strathclyde and has taught in various regions including Southeast Asia and the Gulf over a decade as a part of the Strathclyde MBA. His extensive research interests include strategic management, moral judgements in healthcare organizations, and managing public health organizations within creative industries.