Generate a tailored SOP for Dr. Rajesh Bhargave. Improve your application with a focused, well-structured draft.
Rajesh Bhargave is an Associate Professor at the Imperial Business School. He specializes in consumer behavior, with a focus on how social context influences product evaluation and preferences. His research has been published in several top-tier journals, including the Journal of Consumer Research, Journal of Marketing Research, and Psychological Science. Dr. Bhargave explores the difference between product consumption in solitary and shared contexts, examining how these environments impact consumer decision-making. His work also investigates the role of online tools and technology in shaping consumer choices and their readiness to purchase. He holds a Bachelor of Business Administration from the University of Texas at Austin and a Ph.D. in Marketing from the Wharton School of the University of Pennsylvania. Prior to his appointment at Imperial College London, he was on the faculty at the University of Texas at San Antonio and teaches various programs, including Ph.D., Executive Education, MBA, and Pre-experience Masters courses.
Specialisms available in Materials for the Energy Transition or Theory and Simulation of Materials.