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Sabine Keller is a professor at ETH Zurich specializing in Technology Marketing. Her research interests include risk management and economic analysis in technology sectors, making significant contributions to the understanding of how technological advancements can be effectively marketed and adopted within various industries. Professor Keller's work emphasizes the integration of economic principles into the marketing strategies of emerging technologies, providing insights that are crucial for businesses looking to innovate successfully in today's fast-paced market. She is engaged in several projects that explore the intersection of technology and market dynamics, ensuring that her findings resonate with both academic and practical implications. Through her teaching, she fosters a new generation of marketers who are equipped to navigate the challenges posed by rapid technological change.
ETH Zurich • Zürich, Switzerland
Leading research and teaching in Technology Marketing, focusing on integrating economics with marketing strategies.
The GRE is mandatory for students who did not obtain their Bachelor's degree in an EU/EFTA state. Some departments (e.g., Computer Science) have specific ECTS credit requirements in core subjects.