Dr. Sandra King

Instructor

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Biography

Sandra King is a Lecturer in Marketing at Boston University Questrom School of Business, where she also directs the Health Sector Mentoring Program for MBA students. She has previously held several senior marketing positions, including Vice President of Marketing, Communications, and Public Affairs at Bentley University and Vice President of University Relations at Northeastern University. Sandra was involved in developing strategic partnerships, including a successful collaboration with the Boston Red Sox, enhancing the university's global brand presence. Throughout her career, she has been known for her marketing strategy expertise, establishing impactful communications and marketing programs for various educational institutions. In addition to her academic roles, she is the founder of STKing Associates, LLC, a marketing strategy firm. Sandra has a commitment to community service, having served on boards such as WGBH and the New England Baptist Hospital and has been active in organizations focused on eliminating domestic violence. She is originally from Jamaica and is a naturalized U.S. citizen. In her personal life, Sandra enjoys tennis and is an aspiring golfer.

Research Interests

Experience

Lecturer

2020-01-01 — Present

Boston University Questrom School of Business • Boston, MA

Teaching courses on service marketing and consumer behavior, while directing the Health Sector Mentoring Program.

Vice President, Marketing, Communications, and Public Affairs

2015-01-01 — 2019-12-31

Bentley University • Waltham, MA

Oversaw all marketing and communication strategies for the institution.

Vice President of University Relations

2010-01-01 — 2014-12-31

Northeastern University • Boston, MA

Responsible for developing the Northeastern University brand on a global scale and facilitating strategic partnerships.

Vice President of Marketing

2005-01-01 — 2009-12-31

Babson College • Babson Park, MA

Directed the college's marketing and public relations efforts.

Management Consultant

2000-01-01 — 2004-12-31

Arthur D. Little • Boston, MA

Consulted on various marketing strategies and operational improvements.

Requirements for Boston University

Doctorate Program
Requirements
GPA Requirement
Required:3.88
TOEFL
Total
Required:100
Prerequisites
Bachelor's degree from an accredited institution
Application Checklist
  • Personal statement
  • Two letters of recommendation
  • Resume
  • LSAT or GRE scores
  • Transcripts through LSAC
Specialization Notes

Department of Law offers JD, LLM, and Master's in Study of Tax Law.