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Sangeun Ha is a faculty member at Copenhagen Business School specializing in the fields of marketing and data analytics. With extensive experience in analyzing consumer behavior and the effectiveness of marketing strategies, her research focuses on the interplay between statistical methods and marketing practices. She engages in innovative projects that evaluate how marketing channels influence visitor behavior and inform advertising strategies, ensuring that they align with contemporary data protection regulations. Sangeun is committed to advancing the understanding of effective marketing through data-driven methodologies and research, making significant contributions to her field.
Standard requirements for Master of Science (MSc) programs across CBS departments. Note that CBS generally does not require GMAT/GRE for standard MSc programs, only for the MBA.