Professor Dr. Sanne Fijneman Ghielen

Biography

Sanne Fijneman-Ghielen is an Assistant Professor at Tilburg University, specializing in Human Resource Management within the Tilburg School of Social and Behavioral Sciences. Her research focuses on Employer Branding, Employee Experience, and Candidate Experience, aiming to generate evidence-based insights into HR topics. Fijneman-Ghielen has a particular interest in how marketing insights can enhance HR practices and employee well-being. Her dissertation, completed in 2021, concentrated on optimizing the value of employer branding. Currently, she is expanding her research to include strategic perspectives on candidate and employee experiences. She is passionate about co-creating research with practitioners to ensure its practical relevance and actively engages in sharing insights through keynotes, workshops, and various publications. In her teaching, she supervises bachelor's and master's students in strategic HRM, aiming to help them reach their potential through personalized support and interactive activities that connect academic theory with practical application.

Research Interests

Courses