Dr. Selina Guhl

Instructor

Build a Statement of Purpose

Generate a tailored SOP for Dr. Selina Guhl. Improve your application with a focused, well-structured draft.

Biography

Selina Guhl is a Research Associate and Project Manager at the ZHAW School of Management and Law, specializing in International Management. She holds a Master's degree in Social Sciences from the University of Zurich, where she completed her education from September 2009 to December 2014. Selina has contributed to various peer-reviewed publications in the field of public relations and communication management, including a book chapter on human elements in public relations and conference contributions on customer-centric luxury ecosystems and strategic internal communication. Her research interests focus on luxury customer experience management and the impact of generational changes on communication strategies within organizations.

Research Interests

Experience

Research Associate & Project Manager

2014-12-01 — Present

ZHAW Zurich University of Applied Sciences • Winterthur, Switzerland

Involved in research and management projects, focusing on international management and business administration.

Requirements for ZHAW Zurich University of Applied Sciences

Master Program
Requirements
GPA Requirement
Required:3
TOEFL
Listening
Required:20
Reading
Required:20
Writing
Required:20
Speaking
Required:20
Total
Required:83
IELTS
Listening
Required:5.5
Reading
Required:5.5
Writing
Required:5.5
Speaking
Required:5.5
Overall
Required:5.5
Duolingo
Overall Score
Required:115
Overall
Required:115
Prerequisites
Bachelor's degree in a relevant technical or engineering field Letter of recommendation from a university lecturer
Application Checklist
  • Bachelor's degree certificate and transcripts
  • Curriculum Vitae (CV)
  • Motivation letter
  • Passport or ID card copy
  • Passport photo (JPG format)
  • Proof of English proficiency
Specialization Notes

This requirement applies generally to the Master of Science in Engineering and its specializations like Data Science, Computer Science, and Medical Physics.