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Shwetha Paramananda Mariadassou is an Assistant Professor at the Rotterdam School of Management, Erasmus University Rotterdam. Her research focuses on consumer judgment and decision-making, exploring how communication mediums and human-technology interactions shape consumer choices and judgments in various consequential domains. Mariadassou is particularly interested in employing novel and diverse methodologies to enhance consumer behavior research. Her work seeks to understand how the context influences the information consumers receive and ultimately their judgments and behaviors.
Department of Econometrics / MSc Econometrics and Management Science.