Dr. Simos Chari

Biography

Simos Chari is a Senior Lecturer in Marketing Management and Strategy at the Alliance Manchester Business School, University of Manchester. He joined the academic staff in September 2017 and previously worked at Leeds University Business School. Dr. Chari holds a Bachelor of Science in Economics, a Master of Science in International Marketing Management, and a PhD in Strategic Marketing. His primary research interests center on strategic marketing issues, including marketing strategy formulation, implementation, and change, as well as managerial decision-making processes. His research has been published in prestigious journals such as the British Journal of Management, Journal of World Business, and Journal of Business Research. Dr. Chari is actively involved in presenting his work at leading academic conferences and emphasizes an interactive teaching approach, fostering student engagement and collaboration in the classroom. He integrates practical relevance into his courses, covering topics like Marketing Strategy, Global Marketing, and Analysis of Services, while aligning with the UN Sustainable Development Goals.

Research Interests

Courses