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Stephen Dann is a Senior Lecturer in Marketing at the Australian National University. His research spans various aspects of marketing, management, and leadership, with a focus on pioneering definitions and applications within the marketing domain. This includes an analysis of marketing perspectives through platforms like Twitter, investigating the ideology of Political Marketing, and stakeholder engagement strategies. Stephen's expertise also extends to services marketing, where he applies innovative methods like facilitating Lego Serious Play workshops to enhance educational outcomes. His work has been published in prestigious journals such as the European Journal of Marketing, the Journal of Business Research, and the Australasian Marketing Journal. Stephen's academic qualifications include a PhD in Marketing focusing on New Model Diffusion Innovations from Griffith University and a Graduate Certificate in Higher Education from the Australian National University. He actively supervises research students and is involved in projects that explore the intersection of marketing and new technologies.
Australian National University • Canberra, ACT, Australia
Senior Lecturer in Marketing focusing on various aspects of marketing and management.
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