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Before becoming an academic, Steve worked in the online retail industry as a senior executive for 8 years, gaining extensive experience in marketing with a specialization in web analytics. He is currently an Associate Professor at Southampton Business School, University of Southampton, where he teaches courses closely aligned with his research interests in Luxury Marketing, Consumer Behaviour, and Digital Marketing. Steve's research is focused on understanding consumer behaviors in luxury marketing contexts and the capabilities related to digital marketing. His work has been published in respected journals, including the Journal of World Business, International Marketing Review, and the Journal of Business Research. He is also involved in the academic community as a member of research groups and serves as a co-chair for tracks at the Academy of Marketing Science conferences. Steve is currently accepting applications for PhD students in these areas.
University of Southampton • Southampton
Teaching and conducting research in the areas of Luxury Marketing and Consumer Behaviour.