Dr. Steven Huff

Biography

Steven Huff is a faculty member at the University of California, Berkeley, Haas School of Business, specializing in Marketing. His research interests focus on consumer behavior, marketing strategy, and the impact of technology on marketing practices. Steven has been involved in various academic projects that explore the intersection of marketing theory and practice, aiming to provide insights that help businesses enhance their marketing strategies. With a background in both research and practical applications of marketing concepts, he contributes to the academic community while also engaging with industry practitioners to bridge the gap between theory and real-world applications. Steven is dedicated to educating the next generation of marketing professionals through innovative teaching methods and a commitment to academic excellence.

Research Interests