Dr. Stylés Akira

Biography

Stylés Akira is a trained social scientist and critical theorist with professional experience involving strategic client work for notable companies including Google, Samsung, Pepsi, and Intel. With over a decade in the veteran entertainment industry, he has worked with firms in New York City and Los Angeles. Utilizing this extensive experience, he launched The Annie Agency, a full-service marketing startup that engages in a groundbreaking approach to market strategy, underscored by the principles of Positive Deviance. He holds a PhD and MA in communication from USC Annenberg, where he refined his expertise in strategic branding, marketing, advertising, mass media effects, semiotics, and behavioral economics. His dissertation work, titled 'Project Designer ID: Brands, T-shirts, & Communication Identity', explores the use of T-shirt design as a medium for mass communication that signals social identity and perceived brand values.

Research Interests

Experience