Dr. Valériane Champagne St Arnaud

Biography

Valériane Champagne St-Arnaud is an Assistant Professor in the Department of Marketing at Université Laval, where she specializes in environmental communication and social marketing. She is currently engaged in research focused on climate change communication, effective eco-driving strategies, and societal marketing initiatives. Her academic journey includes a postdoctoral stage in environmental communication and social marketing, as well as a PhD specializing in social marketing from Laval University. In addition to her teaching responsibilities, Valériane actively supervises graduate students, contributing to their academic and professional development. She is involved in various research projects aiming to understand public perceptions and activities related to climate change, including exploring compensatory green behaviors and urban carbon footprint mapping. Valériane also participates in several committees at her university and contributes to climate action discussions through public panels and media engagement. Her work aims to bridge the gap between academic research and practical applications in addressing environmental challenges, promoting sustainable practices within urban communities, and enhancing public awareness on climate issues.

Research Interests

Experience

Awards