Generate a tailored SOP for Dr. Yann Cornil. Improve your application with a focused, well-structured draft.
Yann Cornil is an Associate Professor at the UBC Sauder School of Business, specializing in Marketing. He completed his BA at Sciences Po Lille, followed by an MSc at HEC Paris and a PhD at INSEAD. His research interests encompass Food Marketing, Hedonic Consumption, and Sensory Perception, contributing to numerous publications in reputed journals such as the Journal of Consumer Research and the Journal of Marketing. Throughout his career, he has collaborated with other scholars to explore various aspects of consumer behavior and marketing strategies. Cornil is dedicated to advancing the understanding of how consumer perceptions influence purchasing decisions, particularly in the context of food marketing. He teaches courses on Experiments in Causal Inference and Consumer Behaviour, where he aims to equip students with a deep understanding of the psychological factors that drive consumer choices. He is actively engaged in academic discourse, sharing insights derived from his extensive research in the marketing domain.
Offers course-only and thesis routes. Focus areas include philosophy of science, mind, ethics, and Asian philosophy.