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Zhaoping Liu is an Associate Professor at the Singapore Institute of Technology, where he plays a significant role in the Cluster of Business and Communication Design. He has a Doctorate in Hotel Administration from Cornell University and has developed a diverse academic career focusing on key areas such as tourism economics, hospitality management, and the development of strategic initiatives in cruise tourism. Liu's innovative research has garnered significant funding, including several grants aimed at enhancing academic-practitioner knowledge networks in tourism. He has contributed to various projects, exploring factors affecting Chinese travelers’ preferences and analyzing the impacts of political connections on the performance of hotel and tourism firms in China. His teaching modules cover critical aspects of hospitality business strategies, including service innovation and entrepreneurship. Liu has also received recognition for his outstanding teaching performance and has been actively involved in professional memberships, including the China Cruise Yacht Industry Association. His academic work not only enriches the learning environment at SIT but also contributes to the broader knowledge landscape in the field of hospitality and tourism.
Includes programs like Aerospace Engineering and Mechanical Engineering (SIT-UofG joint degrees).