Dr. Brian Farrell

Assistant Professor

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Biography

With over 17 years of experience in the digital entertainment industry, Brian Farrell has been a pivotal figure in shaping interactive entertainment experiences. He led THQ Inc. as chairman and CEO, where he transformed the company from generating $19 million in revenue in 1994 to over $1 billion by 2008. Under his leadership, THQ expanded its operations globally, selling games in more than 75 countries and establishing offices across North America, Europe, and the Asia Pacific. The company gained leadership in various popular gaming genres and launched several well-known franchises, including those associated with UFC, Disney-Pixar, and WWE. At UCLA Anderson, Farrell serves as an adjunct professor and has been instrumental in the Price Center for Entrepreneurship & Innovation. He has received multiple accolades, including the 2010 Outstanding Alumni Service Award. His courses focus on Managing Disruptive Technologies, Business Models, and Gaming. Additionally, Farrell has contributed to charitable causes, raising significant funds for children's charities. He holds a bachelor's degree from Stanford University and an MBA from UCLA Anderson School of Management.

Research Interests

Experience

Adjunct Professor

— Present

UCLA Anderson School of Management • Los Angeles, CA

Teaches courses on Managing Disruptive Technologies, Business Models, and Gaming.

Requirements for University of California Los Angeles

Doctorate Program
Requirements
GPA Requirement
Required:3
GRE General
Verbal
Required:160
Quantitative
Required:160
Analytical Writing
Required:5
Overall
Required:5
TOEFL
Total
Required:87
IELTS
Overall
Required:7
Prerequisites
Bachelor's degree Strong background in Economics and Mathematics
Application Checklist
  • Online application
  • Statement of Purpose
  • Transcripts
  • 3 Letters of Recommendation
  • GRE General Test scores
Specialization Notes

Department of Economics admits primarily for the PhD program.