Dr. Jan Breitsohl

Assistant Professor

Build a Statement of Purpose

Generate a tailored SOP for Dr. Jan Breitsohl. Improve your application with a focused, well-structured draft.

Biography

Jan Breitsohl joined the University of Glasgow as a Senior Lecturer in Marketing in April 2020. Prior to this, he worked as a Senior Lecturer at the University of Kent and as a Lecturer at Aberystwyth University. Jan holds a PhD in Marketing Psychology from Bangor University and a German IHK diploma in Industrial Sales Management ('Industrie-Kaufmann'). He has years of managerial experience in various business positions. Jan is a member of the Marketing research cluster, with expertise in areas such as Consumer Aggression, Online Communities, Communication Management Strategies, Experimental Designs, and Online Surveys. He encourages prospective PhD students to send targeted proposals related to the dark side of consumerism, particularly addressing the negative consequences of marketing on consumers, brands, and society at large.

Research Interests