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Mirjam Werner is an Associate Professor in Business-Society Management at Rotterdam School of Management, Erasmus University. Her research focuses on the processes through which people and organizations challenge the status quo in order to promote an equitable and sustainable world. With a particular interest in how marginalized groups fight for inclusion and acceptance, she examines societal taboos and challenges related to stigmatization and exclusion. Currently, her research agenda includes investigating the detrimental impact of menstruation taboos and exploring how social enterprises are innovatively changing the menstrual product industry. Mirjam's work often investigates social entrepreneurship, social movements, political activism, and intra-organizational change. She has studied the operations of social enterprises like Yoni and Fairphone, as well as various citizen initiatives in the energy and healthcare sectors. With professional training in anthropology and ethnographic research, Mirjam employs an in-depth qualitative interpretive approach in her studies. Her research has been published in leading journals such as the Academy of Management Annals, Journal of Management Studies, and Organization Studies.
Department of Econometrics / MSc Econometrics and Management Science.