Dr. Murali Chandrashekaran

Professor

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Biography

Murali Chandrashekaran is a Professor at the UBC Sauder School of Business, specializing in Marketing and Behavioral Science. He holds a BTech from the Indian Institute of Technology Madras and a PhD from Arizona State University. Over his career, he has made significant contributions to the understanding of consumer behavior and marketing dynamics, focusing particularly on areas such as consumer heterogeneity, relationship management, and satisfaction dynamics within the context of urbanization and ethical marketing practices. As the Founding Director of the Collaborative Urban Resilience Effectiveness (CURE), he played a key role in addressing challenges related to urban environments and inclusivity. His research interests spotlight economics, ethics, urbanization, and customer satisfaction, continually aiming to enhance understanding of consumer decision-making processes and the impact of human judgment on market outcomes. Additionally, he served as the Vice Provost International at UBC, where he launched the university's global engagement strategy in 2021. His research is widely published in esteemed journals like the Journal of Marketing Research and the Journal of Interactive Marketing, indicative of his expertise and influence in the field.

Research Interests

Economics Ethics Urbanization Happiness Development Inclusive Prosperity Locally-led Leadership Informal Human Settlements Preference Formation Consumer Decision Making Human Judgment Uncertainty Conviction Intention-Behavior Models Customer Satisfaction Shareholder Value Complaint Management Services Marketing Innovation Generation Diffusion

Courses

Marketing (MBA)

Requirements for University of British Columbia

Master Program
Requirements
GPA Requirement
Required:3.3
IELTS
Listening
Required:6.5
Reading
Required:6.5
Writing
Required:6.5
Speaking
Required:6.5
Overall
Required:7
TOEFL
Listening
Required:22
Reading
Required:22
Writing
Required:21
Speaking
Required:21
Total
Required:100
Prerequisites
Bachelor's degree in Philosophy or related field 3 credits in formal logic 6 credits at the upper level in history of philosophy 3 credits at the upper level in ethics or value theory 6 credits at the upper level in metaphysics, epistemology, or philosophy of science
Application Checklist
  • Online application form
  • Application fee
  • Transcripts from all post-secondary institutions
  • Three letters of recommendation
  • Writing sample (15-20 pages)
  • Statement of intent
  • Evidence of English language proficiency
Specialization Notes

Offers course-only and thesis routes. Focus areas include philosophy of science, mind, ethics, and Asian philosophy.