Dr. Nizar Souiden

Professor

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Biography

Nizar Souiden is a full professor at Université Laval in the Department of Marketing. He is a member of the Centre for Retail and Digital Marketing, focusing on research that intersects economics and business management, particularly within the area of international marketing. Souiden has supervised numerous master's and doctoral students, facilitating significant advancements in their academic journeys. His contributions extend to organizing prestigious international conferences in consumer research and serving on editorial boards of various academic journals. He has received several accolades for his research contributions, including the Research Medal and the Hermes Prize for excellence in research. His work features a strong commitment to understanding ethical considerations in marketing and consumer behavior, particularly in the context of emerging markets like recreational marijuana.

Research Interests

Experience

Full Professor

— Present

FSA ULaval • Québec, Canada

Member of the Centre for Retail and Digital Marketing, focusing on research in international marketing.

Awards

#

Research Medal

#2022

Prix Hermès d’excellence en recherche

Requirements for Laval University

Master Program
Requirements
GPA Requirement
Required:3.22
IELTS
Overall
Required:6.5
TOEFL
Total
Required:79
PTE
Overall
Required:53
Prerequisites
Bachelor's degree in business or related field Basic college-level mathematics
Application Checklist
  • Resume
  • Letter of intent
  • Academic transcripts
  • French proficiency test results (TCF/TFI)
Specialization Notes

Department of Management / MBA programs often require higher GPAs and specific English proficiency.