Generate a tailored SOP for Dr. Norman Porticella. Improve your application with a focused, well-structured draft.
Norman Porticella is a Research Associate in the Department of Communication at Cornell University, specializing in public engagement science, health communication, and community science capacity. His research focuses on informal STEM learning, automatic goal processes, and media psychology. He manages the data collection for the Mobile Media Effects Lab, contributing to the lab's research efforts. Norman earned his Ph.D. in Communication with a concentration in Social Personality Psychology from Cornell University and holds a Bachelor of Arts in Sociology and Film Studies from the University of California, Santa Barbara. Before joining the Department of Communication, he worked with the Program Development Evaluation team at the Cornell Lab of Ornithology, where he built evaluation tools for citizen science projects. He is also the founding coordinator of ScienceHub, an organization aimed at enhancing community capacity by utilizing scientific resources to address local issues. Collaborating closely with the Cornell Cooperative Extension in Tompkins County, Norman's efforts are central to advancing community-wide science capacity and knowledge sharing. Although he is currently focused on outreach, he has taught several courses, including Cases in Communication, Environment, Science, Health, New Media and Society, Science Writing and Media, and Visual Communication.
Department of Architecture