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Stephanie joined the Department of Culture, Media and Creative Industries at King’s College London in September 2018 as a British Academy Postdoctoral Fellow, examining immersive promotional media (IPM). Her project investigates the aesthetic and narrative affective connections between IPM, brands, and consumers, aiming to clarify the role and impact of value in virtual reality (VR), augmented reality (AR), and immersive theatre performances within media marketing strategies in the UK’s Creative Economy. Previously, she held Research Assistant roles at Liverpool John Moores University and Royal Holloway, University of London. At Royal Holloway, she worked at the Centre for History and Television Culture Production, providing research support for projects funded by the European Research Council (ERC) and the Arts and Humanities Research Council (AHRC). In addition to her research, Stephanie has taught a variety of media studies modules at both undergraduate and postgraduate levels, including Digital Cultures and Creative Industries. She holds a BA in Film and Literature and an MA in Film and Television Studies from the University of Warwick, and completed her PhD in Media Arts at Royal Holloway, University of London in 2015, focusing on producer/consumer relationships in Hollywood's promotional alternate reality games. Her research interests include immersive media, user research, alternate reality games, and promotional media, with a focus on developing creative methodologies for gathering user feedback in immersive experiences.
Requirements are consistent across King's Business School and Social Science & Public Policy departments for standard Master's entries.