Brand Narratives Professors in Global

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Cleopatra Veloutsou
University of Glasgow United Kingdom
consumer-brand relationships
brand management
brand co-creation
brand equity
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Krogh Hansen
University of Southern Denmark Denmark
narrative theory
storytelling
transmedial narrative
narratology
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Abas Mirzaei
Macquarie University Australia
brand experience
branding
brand activism
brand health
brand purpose
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Professor
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Jonatan Sodergren
University of Bristol United Kingdom
brands and communication
branding
cultural perspectives on brands
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Rico Piehler
Macquarie University Australia
brand communication
branding
employer branding
internal branding
city branding
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Andrea Giuffredi-kähr
University of Zurich Switzerland
branding
consumer-brand relationships
brand management
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Guido Van Garderen
London School of Economics United Kingdom
brand strategy
employer branding
place branding
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Genevieve Liveley
University of Bristol United Kingdom
narrative theories
cultural sociotechnical narratives
narratology
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Sonia Bookman
University of Manitoba Canada
branding
brands
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Monica Mendini
Università della Svizzera italiana Switzerland
branding
consumer-brand relationships
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Therese Asplund
Linköping University Sweden
narratives
storytelling
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Lea Katsanis
Concordia University Canada
branding
brand management
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Ani Mtvralashvili
Imperial College London United Kingdom
branding
brand management
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Pankaj Aggarwal
University of Toronto Canada
branding
brand management
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Sarah Young
University College London United Kingdom
historical narratives
narrative studies
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Eunjin Kim
University of Southern California United States of America
brand communication
storytelling
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Professor
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Cecilia Cassingers
Lund University Sweden
brand communication
place branding
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Barbara Kahn
University of Pennsylvania United States of America
brand management
brand loyalty
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Professor
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Miriam Chusid
University of Washington United States of America
visual narratives
narrative theory
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Amy Farrell
University of Manitoba Canada
narrative
storytelling
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Tatiana Tilly
University of Southern Denmark Denmark
narrativity
storytelling
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