Brand Preferences Professors in Global

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Abas Mirzaei
Macquarie University Australia
brand experience
branding
brand health
brand activism
brand purpose
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Miriam Burgos
University of Southern California Marshall School of Business United States of America
consumer decision making
branding
brand prominence
consumer behavior
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Andrea Giuffredi-kähr
University of Zurich Switzerland
consumer-brand relationships
branding
consumer behavior
brand management
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Niraj Dawar
Western University Canada
consumer behavior
brand extensions
brand management
brand equity
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Kyriakos Riskos
Erasmus University Rotterdam Netherlands
consumer brand engagement
branding
consumer behavior
media branding
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Cleopatra Veloutsou
University of Glasgow United Kingdom
consumer-brand relationships
brand management
brand equity
brand co-creation
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Kirsten Rohde
Erasmus University Rotterdam Netherlands
social preferences
time preferences
risk preferences
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Justin Mcmanus
Dalhousie University Canada
consumer perceptions
brand trust
consumer behavior
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Barbara Kahn
University of Pennsylvania United States of America
brand loyalty
consumer choice
brand management
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Susan Fournier
Boston University United States of America
brand relationships
branding
consumer behavior
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Monica Mendini
Università della Svizzera italiana Switzerland
consumer-brand relationships
branding
consumer well-being
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Americus Reed Ii
University of Pennsylvania United States of America
brand loyalty
consumer behavior
brand equity
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Ani Mtvralashvili
Imperial College London United Kingdom
consumer behaviour
branding
brand management
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Pankaj Aggarwal
University of Toronto Canada
consumer behaviour
branding
brand management
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Kathrynn Pounders
University of Texas at Austin United States of America
branding
consumer behavior
consumer well-being
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Professor
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Laurence Vincent
University of Southern California United States of America
branding
consumer behavior
consumer experience
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Professor
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Elaine Chan
Nanyang Technological University Singapore
consumer behavior
consumer attitude
consumer motivation
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Trinitaria Putri
University of Western Australia Australia
branding
consumer behavior
consumer emotion
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Murali Chandrashekaran
University of British Columbia Canada
consumer decision making
preference formation
customer satisfaction
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Jonatan Sodergren
University of Bristol United Kingdom
branding
brands and communication
cultural perspectives on brands
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Anne Mckenzie
University of Western Australia Australia
consumer behaviour
consumer engagement
consumer advocacy
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