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Consumer Brand Relationship
Consumer Brand Relationship Professors in Global
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Professor
Andrea Giuffredi-kähr
University of Zurich
Switzerland
consumer-brand relationships
consumer behavior
brand management
branding
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Professor
Barbara Kahn
University of Pennsylvania
United States of America
brand loyalty
consumer choice
customer relationship management
brand management
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Professor
Alexander Chernev
Northwestern University
United States of America
consumer behavior
consumer psychology
brand management
consumer decision making
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Professor
Giana Eckhardt
King's College London
United Kingdom
consumer behavior
consumer culture
consumer social responsibility
branding
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Professor
Charlene Yijun
Nanyang Technological University
Singapore
consumer behavior
consumer psychology
consumer wellbeing
customer experience
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Professor
Miriam Burgos
University of Southern California Marshall School of Business
United States of America
consumer behavior
consumer products
consumer decision making
branding
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Professor
Cleopatra Veloutsou
University of Glasgow
United Kingdom
consumer-brand relationships
brand co-creation
brand management
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Professor
Monica Mendini
Università della Svizzera italiana
Switzerland
consumer-brand relationships
consumer well-being
branding
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Professor
Andreas Eisingerich
Imperial College London
United Kingdom
customer-brand relationships
consumer attachment
brand love
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Professor
Marcel Paulssen
University of Geneva
Switzerland
customer relationships
brand loyalty
consumer behavior
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Professor
Thomas Koo
Dalhousie University
Canada
brand communication
consumer behaviour
customer experience
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Professor
Laurence Vincent
University of Southern California
United States of America
consumer experience
consumer behavior
branding
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Professor
Liad Weiss
University of Warwick
United Kingdom
brand preference
brand loyalty
consumer judgment
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Professor
Özgün Atasoy
University of Warwick
United Kingdom
consumer-technology interactions
consumer decision-making
consumer choice
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Professor
Tandy Thomas
Queen's University
Canada
consumer behaviour
consumer culture
brands
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Professor
Vijay Viswanathan
Northwestern University
United States of America
consumer behavior
brand management
customer engagement
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Professor
Abas Mirzaei
Macquarie University
Australia
brand experience
brand health
brand activism
branding
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Professor
Kathrynn Pounders
University of Texas at Austin
United States of America
consumer behavior
consumer well-being
branding
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Professor
Luca Visconti
Università della Svizzera italiana
Switzerland
consumer behaviour
consumer vulnerability
branding
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Professor
Ani Mtvralashvili
Imperial College London
United Kingdom
consumer behaviour
brand management
branding
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Professor
Pankaj Aggarwal
University of Toronto
Canada
consumer behaviour
brand management
branding
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