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Customer Brand Relationships
Customer Brand Relationships Professors in Global
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Professor
Adrian Payne
University of New South Wales
Australia
customer relationship management strategy
customer centricity
customer advocacy
customer retention
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Professor
Cleopatra Veloutsou
University of Glasgow
United Kingdom
consumer-brand relationships
brand management
brand co-creation
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Professor
Jamie Burton
University of Manchester
United Kingdom
customer relationship management
customer engagement
customer experience
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Professor
Andrea Giuffredi-kähr
University of Zurich
Switzerland
consumer-brand relationships
brand management
branding
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Professor
Barbara Kahn
University of Pennsylvania
United States of America
customer relationship management
brand loyalty
brand management
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Professor
Christian Van Buskirk
University of Victoria
Canada
customer relationship management
customer loyalty
customer experience management
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Professor
Omar Merlo
Imperial College London
United Kingdom
customer engagement
brand management
services relationship management
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Professor
Rico Piehler
Macquarie University
Australia
brand communication
employer branding
branding
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Professor
Marcel Paulssen
University of Geneva
Switzerland
customer relationships
brand loyalty
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Professor
Andreas Eisingerich
Imperial College London
United Kingdom
customer-brand relationships
brand love
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Professor
Bjorn Gustavsson
University of Manchester
United Kingdom
customer relationships
customer satisfaction
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Professor
Monica Mendini
Università della Svizzera italiana
Switzerland
consumer-brand relationships
branding
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Professor
Paul Harrigan
University of Western Australia
Australia
customer relationship management
customer engagement
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Professor
Umut Konus
University of Amsterdam
Netherlands
customer relationship management
customer experience
customer journeys
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Professor
Jill Avery
Harvard Business School
United States of America
customer relationship management
brand management
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Professor
Peter Fader
University of Pennsylvania
United States of America
customer relationship management
customer centricity
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Professor
Mark Slatin
Michigan State University
United States of America
customer relationship management
customer experience management
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Professor
Young-hoon Park
Cornell University
Netherlands
customer relationship management
customer behavior
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Professor
Eric Schwartz
University of Michigan
United States of America
customer relationship management
customer analytics
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Professor
Eva Ascarza
Harvard Business School
United States of America
customer relationship management
customer retention
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Professor
Thomas Koo
Dalhousie University
Canada
brand communication
customer experience
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